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'Research' Archive

 
 

7 Internet Marketing Statistics Relevant To e-Retailers


Let’s start the week off with another round of statistics that should be relevant to internet marketers and e-retailers.
1. The top 10 retail product searches for November 2007 were wii, aqua dots, xbox 360, ipod, Pokemon, digital cameras, artificial christmas trees, furniture, ps3, guitar hero.
2. The top 10 retailer name searches of November 2007 […]

Continue Reading: 7 Internet Marketing Statistics Relevant To e-Retailers


       Posted in: Research
     by: Luke Knowles
Your Thoughts? [ 2 ]      
February 24, 2008       
 
 
 

More Online Shopping Happens on Mondays Than Any Other Day Of The Week


A few months back I noticed that a large competitor of one of my sites always sent out their newsletters on Mondays.
This competitor is the type that would have done studies to figure out what day has the best return. But I still wanted to know what’s so great about Monday? Why not Wednesday […]

Continue Reading: More Online Shopping Happens on Mondays Than Any Other Day Of The Week


       Posted in: Research, Affiliate Marketing
     by: Luke Knowles
Your Thoughts? [ 4 ]      
January 20, 2008       
 
 
 

11 Internet Holiday Shopping Statistics You Should Know About


With Black Friday and Cyber Monday behind us we are well into the holiday shopping season. This is the time of year when many online retailers make most of their money.
Knowing what buyers and doing and are planning to do can go along way in getting the most of your internet marketing efforts during […]

Continue Reading: 11 Internet Holiday Shopping Statistics You Should Know About


       Posted in: Research
     by: Luke Knowles
Your Thoughts? [ 2 ]      
November 27, 2007       
 
 
 

Wordpot Free Keyword Research Tool


Since Overture’s free keyword research tool went off line in January, there has been a void in the market and a need for another free keyword research tool. Wordpot has stepped up to fill that void.
With a database of more than 80 million keywords and search terms, Wordpot is a free keyword research tool […]

Continue Reading: Wordpot Free Keyword Research Tool


       Posted in: SEO, Research
     by: Luke Knowles
Your Thoughts? [ 3 ]      
November 13, 2007       
 
 
 

Free Shipping Crucial to Online Shopping Success


One of the most staggering statistics from the 20 internet marketing statistics I posted about a couple days ago is that 61% of online consumers are more likely to shop online with a retailer that offers free shipping than one that doesn’t.

This statistic should be a wake-up call to retailers that don’t offer any type of free shipping. Those who aren’t offering free shipping might might want to consider increasing their prices slightly so that they can offer free shipping to their shoppers.

Last week I asked my sister-in-law what she looks for when shopping online. She quickly responded, “I like to shop at places that have free shipping.”

Continue Reading: Free Shipping Crucial to Online Shopping Success


       Posted in: Promotion, Research
     by: Luke Knowles
Your Thoughts? [ 1 ]      
November 7, 2007       
 
 
 

20 Internet Marketing and E-Commerce Statistics


Statistics should be very important to every internet marketer. That’s why this internet marketing blog has decided to provide it’s viewers with relevant internet marketing and e-commerce statistics on a regular basis.
Every few weeks we will provide you with a list of the latest statistics from some of the top research and survey companies […]

Continue Reading: 20 Internet Marketing and E-Commerce Statistics


       Posted in: Research
     by: Luke Knowles
Your Thoughts? [ 2 ]      
November 5, 2007       
 
 
 

Free MultiVariate Testing with Google’s Website Optimizer


Google has a service called Website Optimizer. It’s Google’s free multivariate testing application that helps increase visitor conversion rates and overall visitor satisfaction by continually testing different combinations of site content. In short, you can test sections of websites for the best conversion rate. This is something only larger companies have had […]

Continue Reading: Free MultiVariate Testing with Google’s Website Optimizer


       Posted in: Research
     by: Dave Rigotti
Your Thoughts? [ 1 ]      
July 5, 2007       
 
 
 

Optimizing Websites for Mobile Phone Traffic


With the recent launch of the iPhone and many more Americans having access to the mobile internet, it’s time to start thinking about landing pages for mobile phones. Whether you use a wordpress plugin or redirect mobile traffic to a subdirectory, there are some common changes and points that you need to be aware […]

Continue Reading: Optimizing Websites for Mobile Phone Traffic


       Posted in: SEO, Research, Branding
     by: Dave Rigotti
Your Thoughts? [ 4 ]      
July 4, 2007       
 
 
 

Ask and Yahoo! Gain on Google’s Market Share


Hitwise has released the May 2007 search engine market share data. It looks like Google’s growth has plateaued and it Ask and Yahoo! have gained slightly. Google lost .13% to 65.13%, Yahoo gained .16% to 20.89%, MSN lost .06% to 8.40%, and Ask gained .23% to 3.92% total share.
Marketing Pilgrim writes:
Ask fared the […]

Continue Reading: Ask and Yahoo! Gain on Google’s Market Share


       Posted in: SEO, Research
     by: Dave Rigotti
Your Thoughts? [ 7 ]      
June 20, 2007       
 
 
 

Track Every Click with Crazyegg’s Confetti


Crazyegg, a traffic statistics website, launched a new section to their service called Confetti. It allows you to track each individual click on your website. You can also track clicks individual clicks based on referrers, search terms, operating systems, browers, and more. Their website also reports that you can:

Isolate the data you […]

Continue Reading: Track Every Click with Crazyegg’s Confetti


       Posted in: Research
     by: Dave Rigotti
Your Thoughts? [ 1 ]      
June 19, 2007       
 
 
 

What is MultiVariate Testing?


Multivariate testing (aka multivariable testing) is a process by which more than one component of a website may be tested in a live environment. The test can be tens or hundreds of different versions or it can be a simple A/B test. You can run multivariate testing on keyword campaigns, ad copys, slight […]

Continue Reading: What is MultiVariate Testing?


       Posted in: Research
     by: Dave Rigotti
Your Thoughts? [ 4 ]      
June 9, 2007       
 
 
 

Facebook Polls - Easy Market Research


Facebook polls launched today and it looks pretty good. Facebook allows anyone to setup a poll with targeting capabilities (gender, age, location, or profile keyword) and charges a flat $5 plus $.10 to $1.00 per response. The main drawback is it limits responses to a maximum of 500.
However, the service was a surprise […]

Continue Reading: Facebook Polls - Easy Market Research


       Posted in: Research, Facebook
     by: Dave Rigotti
Your Thoughts? [ 0 ]      
June 2, 2007       
 
 
 

Google Market Search Share Up to 65.3%


Hitwise released data today on the April 2007 market share of search engines. To no surprise, Google’s market share is up at 65.3%. Trailing behind is Yahoo! with 20.7%, Microsoft at 8.5%, Ask.com at 3.7%, and various other engines pulling in 1.9%.

Sources: Hitwise and MarketWatch
Technorati Tags: google, yahoo, mns, ask, […]

Continue Reading: Google Market Search Share Up to 65.3%


       Posted in: SEO, Research, Other
     by: Dave Rigotti
Your Thoughts? [ 7 ]      
May 9, 2007       
 
 
 

Boost Alexa and Analyze Websites Quickly: Search Status FireFox Plugin


Being able to analyze websites quickly, especially when purchasing text links, is essential for internet marketers. Because FireFox is an open-source application, there are numerous plugins available. After browsing around for some time, I decided to download and install the Search Status toolbar extension.
SearchStatus is a toolbar extension for Firefox and Mozilla that […]

Continue Reading: Boost Alexa and Analyze Websites Quickly: Search Status FireFox Plugin


       Posted in: Research, Other
     by: Dave Rigotti
Your Thoughts? [ 0 ]      
May 8, 2007       
 
 
 

RSS Feeds: Building Traffic, Researching Users, and Monetization


A great way to get repeat visitors to your site, especially if the site is a blog, is by allowing users to subscribe to an RSS feed. The best way to do this is by displaying and easy-to-view button or link on your website. If you look to the right of this post, […]

Continue Reading: RSS Feeds: Building Traffic, Researching Users, and Monetization


       Posted in: Research, Advertising
     by: Dave Rigotti
Your Thoughts? [ 1 ]      
April 4, 2007       
 
 
 

An Introduction to Online Market Research


When starting an online business, it is essential to conduct market research prior to the website launch. The Web offers many opportunities for conducting inexpensive or free online market research, which many can do your his or herself. Online market research makes competitive analysis and marketing plan development a cost-effective reality for online business owners. […]

Continue Reading: An Introduction to Online Market Research


       Posted in: Research
     by: Dave Rigotti
Your Thoughts? [ 0 ]      
March 9, 2007       
 
 
 

Alexa Updates Traffic and Statistical Reporting


Alexa has just updated its traffic and statistical reporting with more features, including easier to understand results. There are a few major and minor differences in this version. Firstly, the graphs are no longer produced using “reach per million users,” but rather by “percent of internet users.” Secondly, the statistics now show […]

Continue Reading: Alexa Updates Traffic and Statistical Reporting


       Posted in: Research
     by: Dave Rigotti
Your Thoughts? [ 0 ]      
February 18, 2007       
 
 
 
   
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