If you want to reach a large audience with your online videos, it is always a good idea to post your video to several video sharing sites.
Posting you video to youTube is a no brainer, but with over 300 other video sharing sites to choose from, where do you begin? I recommend posting your videos regularly to 5-10 different sites, and before you decide on which sites best suit your brand of video you may want to start posting on 20-30 sites and narrow them down to the top 10 after a couple months of testing.
If you are serious about online video, and plan on producing a lot of video and building an audience. You should also factor in your ability to monetize your videos on each site.
One video sharing site I recommend you consider is Viddler. Viddler has a quality video platform that they have been consistently improving year after year. Their audience has also been consistently growing and they now reach 200,000 people a day (vs. youTube’s 20 million a day).
One feature that make’s Viddler unique, is that it allows producers and viewers to tag and post comments right in the video timeline. This feature has made Viddler very popular with people discussing “social video”. You don’t have to scroll down to read the comments and tags, they are part of the video experience, and when a video gets embedded on another website, all those comments come along for the ride.
All the comments and tags are searchable, and can now be used by advertisers for relevant ad placement. Viddler shares 50% of its revenue with video producers and offers one of the most comprehensive advertising platforms on any video sharing site. Producers are allowed to opt in or opt out of advertising, and they are also given control over how these ads are displayed on their videos.
Here is a Viddler video by iJustine, explaining how it works.
For all you wordpress bloggers out there, Viddler also has a wordpress plug in, that allows WP users to embed Viddler hosted video directly from the Wordpress dashboard.
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Never heard of Viddler, will defiantly be checking that out. Who in the heck has time to post to 30 video sites for each video. Need a service that uploads to all the video sites for you. Now theres an idea.