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Kevin Nalts over at Will Video for Food, wrote a great 8 step road map for marketers interested in trying out viral video called The Marketeter’s Cheat Sheet to Viral Video.
Copyblogger has released a 5 part guide to Keyword Research for Bloggers. The guides include information on how keyword research can help you choose a niche, make more money, and attract more traffic. He also covers a few keyword research tools.
This week I read an interesting post by by William Holden about Stormhoek Vineyards quick rise to success thanks to a social media strategy developed by blogger Hugh Macleod. But since the company that owns the rights to the brand in the UK went belly up, Stormhoek is now bankrupt. They have come up with an ingenious plan to come up with the money they need to keep the vineyard going. Read the whole story at www.gottaquirk.com.
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the reason why we have done this is that a major amount of our sales were to the UK and some of the contracts were direct from the UK office so many of the debts outstanding to the suppliers we work have not been paid. All the money raised will go to making sure these people will be able to continue to keep people employed and not also go under. All money will be repaid to the investors and no cash will go towards Stormhoek. We started this brand with “Big love” and so it just seemed right to try help out those now in need.
