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Darin.cc

I haven’t done a review in awhile, so I figured it was about time. Darin.cc is a blog about search engine marketing, but when I tried to find some more information about the author, I was just met with:

This site was created to blog about Search Engine Marketing, SEO, Advertising and anything else i’m in the mood for.

I’m a Marketing Director and I blog about different things!

Overall, I really like the posting (I’ve been subscribed to the RSS feed for some time). It stays on focus, is (for the most part) professional, and be posts on a regular basis. However, one post made me quite frustrated, and that is falsifying alexa statistics. The post is about a train where users click other peoples blog links to falsify alexa ranking by having their site rank higher than it should. I see this as stealing, because falsifying traffic statistics make it so advertisers pay more (Text-Link-Ads), even though the actual traffic may not have raised. This makes me question his level of ethical standards.

Darin should add some information to the about me page to:

  • Add reputation to the blog, because he is a marketing professional
  • Make the blog more personal
  • Let prospective readers know exactly what he does and will be talking about

I really think the blog needs a “visual overhaul” making the following changes:

  • Removal of alexa ranking and pagerank bar (show them off when they are worth showing off)
  • New header (right now the title is half covered up on my screen)
  • New template (the current one is, well “boring.” Add some color)
  • Cleaner looking footer

Overall, great blog Darin, but there are a some things I would change.

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       Posted in: Reviews
     by: Dave Rigotti
Your Thoughts? [ 2 ]      
May 13, 2007       
 
 
   
  Comments (2)  
 

[...] Darin.cc [...]

       Darin.cc May 14, 2007        
 
 

[...] Virtual Marketing Blog [...]

       Search Engine Marketing : Darin Carter » Blog Archive » Search Engine Marketing - 1st Set May 23, 2007        
 
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